Pitch projects, not ideas

Arpit Bhayani

tinkerer, educator, and entrepreneur


Most of us struggle to get our ideas to be prioritized and worked upon, they are awesome, but still, leadership ignores them, why? The answer is simple - we pitched the idea and not the project. Let’s understand the difference.

Ideas are abundant and easy to come by, but execution is what separates successful projects from mere concepts. Leadership needs to see a clear execution path, and that’s where many engineers fall short.

When you pitch a project, you show that you’ve thought through the details and are prepared to bring the idea to life. Some of the things you can do are

  • estimating the number of engineers required
  • list down skill set requirements
  • estimate the timeline of the project with a buffer
  • list down the risks involved
  • predicting potential outcomes and benefits for the org.

This not only increases your chances of approval but also demonstrates your capability to see the project through to completion and thus increases the success rate of getting your project approved.

It is all about doing your homework well. Pitch a project, not just an idea.

Arpit Bhayani

Creator of DiceDB, ex-Google Dataproc, ex-Amazon Fast Data, ex-Director of Engg. SRE and Data Engineering at Unacademy. I spark engineering curiosity through my no-fluff engineering videos on YouTube and my courses


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